Innovative beverage store opens in Guanshanhu

The first Shanhua fresh milk and beverage experience store in Southwest China's Guizhou province recently opened on Qimi Road in Guanshanhu district, Guiyang, offering consumers a fresh and innovative beverage experience.

Guizhou's first Shanhua fresh milk and beverage experience store opens in Guanshanhu district. [Photo/WeChat account of Guanshanhu district]

The 200-square-meter store is a pilot project by the Shanhua brand, designed to meet the preferences of younger consumers. It features five product lines – Shanhua thick fresh milk, light milk tea, thick milk cap, lava yogurt, and specialty coffee – totaling 18 unique offerings.

Since its soft opening on Nov 15, the store has drawn significant crowds, especially younger customers, thanks to its distinct flavors. A customer, Zhao Can, praised the brand, saying, "I trust Shanhua's milk source. The drinks here are rich and creamy, with a delicious, full-bodied flavor."

According to You Binjie, the store manager, the youthful demographic of the bustling Guanshanhu area makes it an ideal location. The store aims to showcase the versatility and appeal of Shanhua's fresh milk and yogurt, cater to modern tastes, and introduce more creative beverages to satisfy diverse consumer needs.